Eye Concepts Optometrist
Your local eye care professional
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Privacy Policy


Privacy policy


Your privacy is critically important to us. At Eye Concepts, we have a few fundamental principles:

  • We don’t ask you for personal information unless we truly need it.

  • We don’t disclose customer personal information.

  • We don’t store personal information on our servers unless required for the on-going operation of one of our services.

Below is our privacy policy which incorporates these goals: 

Eye Concepts Pty. Ltd. (“Eye Concepts”) operates several websites. It is Eye Concepts’ policy to respect your privacy regarding any information we may collect while operating our websites. 

Website visitors

Like most website operators, Eye Concepts collects non-personally-identifying information of the sort that web browsers and servers typically make available, such as the browser type, language preference, referring site, and the date and time of each visitor request. Eye Concepts’ purpose in collecting non-personally identifying information is to better understand how Eye Concepts’ visitors use its website. From time to time, Eye Concepts may release non-personally-identifying information in the aggregate, e.g., by publishing a report on trends in the usage of its website. 

Eye Concepts also collects potentially personally-identifying information like Internet Protocol (IP) addresses. Eye Concepts does not use such information to identify its visitors, however, and does not disclose such information, other than under the same circumstances that it uses and discloses personally-identifying information, as described below. 

Gathering of Personally-Identifying Information

Certain visitors to Eye Concepts’ websites choose to interact with Eye Concepts in ways that require Eye Concepts to gather personally-identifying information. The amount and type of information that Eye Concepts gathers depends on the nature of the interaction. In each case, Eye Concepts collects such information only insofar as is necessary or appropriate to fulfill the purpose of the visitor’s interaction with Eye Concepts. Eye Concepts does not disclose personally-identifying information other than as described below. And visitors can always refuse to supply personally-identifying information, with the caveat that it may prevent them from engaging in certain website-related activities. 

Aggregated Statistics

Eye Concepts may collect statistics about the behaviour of visitors to its websites. For instance, Eye Concepts may monitor the most popular searches on the site. Eye Concepts may display this information publicly or provide it to others. However, Eye Concepts does not disclose personally-identifying information other than as described below. 

Protection of Certain Personally-Identifying Information

Eye Concepts discloses potentially personally-identifying and personally-identifying information only to those of its employees, contractors and affiliated organizations that (i) need to know that information in order to process it on Eye Concepts’ behalf or to provide services available at Eye Concepts’ websites, and (ii) that have agreed not to disclose it to others. Some of those employees, contractors and affiliated organizations may be located outside of your home country; by using Eye Concepts’ websites, you consent to the transfer of such information to them. Eye Concepts will not rent or sell potentially personally-identifying and personally-identifying information to anyone. Other than to its employees, contractors and affiliated organizations, as described above, Eye Concepts discloses potentially personally-identifying and personally-identifying information only when required to do so by law, or when Eye Concepts believes in good faith that disclosure is reasonably necessary to protect the property or rights of Eye Concepts, third parties or the public at large. If you are a registered user of a Eye Concepts website and have supplied your email address, Eye Concepts may occasionally send you an email to tell you about new features, solicit your feedback, or just keep you up to date with what’s going on with Eye Concepts and our products. If you send us a request (for example via a support email or via one of our feedback mechanisms), we reserve the right to publish it in order to help us clarify or respond to your request or to help us support other users. Eye Concepts takes all measures reasonably necessary to protect against the unauthorized access, use, alteration or destruction of potentially personally-identifying and personally-identifying information. 


A cookie is a string of information that a website stores on a visitor’s computer, and that the visitor’s browser provides to the website each time the visitor returns. Eye Concepts uses cookies to help Eye Concepts identify and track visitors, their usage of Eye Concepts website, and their website access preferences. Eye Concepts visitors who do not wish to have cookies placed on their computers should set their browsers to refuse cookies before using Eye Concepts’ websites, with the drawback that certain features of Eye Concepts’ websites may not function properly without the aid of cookies. 


Ads appearing on any of our websites may be delivered to users by advertising partners, who may set cookies. These cookies allow the ad server to recognize your computer each time they send you an online advertisement to compile information about you or others who use your computer. This information allows ad networks to, among other things, deliver targeted advertisements that they believe will be of most interest to you. From time to time we may run remarketing advertising campaigns with Google and other agencies which will display our ads if you have visited our site. We use cookies on this site to present appropriate ads to you on other sites that are part of the Google Display Network. When visiting one of these other sites, you may be shown an ad for this site as a result of a cookie being stored on your computer. If you wish to opt-out of Google’s use of cookies, you can disable them at Google’s Ads Settings at https://www.google.com/settings/account. Alternatively, you can opt out of a third-party vendor’s use of cookies by visiting the Network Advertising Initiative opt-out page at http://www.networkadvertising.org/choices/. This Privacy Policy covers the use of cookies by Eye Concepts and does not cover the use of cookies by any advertisers. 

Recording of calls

Eye Concepts records all calls to and from the company for training purposes only. 

Privacy Policy Changes

Although most changes are likely to be minor, Eye Concepts may change its Privacy Policy from time to time, and in Eye Concepts’ sole discretion. Eye Concepts encourages visitors to frequently check this page for any changes to its Privacy Policy. Your continued use of this site after any change in this Privacy Policy will constitute your acceptance of such change.